Acapulco

Founded in 1960 in Pasadena, California, Acapulco has developed a loyal guest following and is a leading brand in the Mexican casual dining segment. Acapulco is currently the third largest Mexican casual dining restaurant brand in the state in terms of number of restaurants behind El Torito and Chevys. Known as a casual, neighborhood restaurant offering generous portions of California-Mexican cuisine at attractive prices, the concept can best be described by the phrase “mi casa es su casa” which translates to “my house is your house”. Acapulco is known for providing its guests with a compelling value proposition, providing a great meal at a great price. While known for value, Acapulco has successfully reduced its discounting programs over the past several years.